Founded by Dr. Walther Förster back in 1927, Dr. Förster is since then a company for nature-based medical supplies and organic skincare products. With about 90 years of experience and tested recipes, the brand got a full redesign in 2015 and started besides the regular distribution channels a full e-commerce-shop.
UI Design included site structure, color concept, conversion-optimized shop pages and checkout, corporate info, digital magazine and email communcation. The e-commerce-shop was developed fully responsive.
Creative Direction: Alex Brunner
Design execution: Mareike Windisch / Julia Sturm